Smita Das Jain is a writer by passion and a Personal Empowerment Life Coach and Executive Coach by profession. An MBA from IIM Indore with a corporate and entrepreneurship background of 17 years advising Fortune 500 companies worldwide, Smita knows people need more than strategies to succeed. An International Coaching Federation accredited PCC coach, Smita has guided more than 300 middle, senior, and CXO-level leaders across 10 countries in communication, time management, leadership, and career transition matters.

A two-time TEDx speaker, Smita is also a bestselling author of 3 fiction books. She is the first prize winner of the prestigious Bharat Award for Literature, 2023 for her short story ‘Purchased Love.’  Smita has appeared multiple times on national TV channels like CNBC Awaaz and Zee Business, and quoted in leading periodicals, including GQ India, The Times of India, Fortune India, GoBankingRates, and MSN.