In a strategic move aimed at diversifying its manufacturing operations and reducing dependency on China, Apple has taken a significant step by launching the production phase of the highly anticipated iPhone 15 at its facility in Tamil Nadu, as reported by Bloomberg. Collaborating with Foxconn Technology Group, this endeavor signifies Apple's determination to balance its manufacturing presence between different countries. Insider sources suggest that Foxconn's production facility in Sriperumbudur, Tamil Nadu, is preparing to dispatch the new iPhone 15 units shortly after their initial rollout from Chinese factories.
This strategic maneuver is part of Apple's broader initiative to accelerate iPhone production in India, insiders familiar with the matter have revealed.
The motivation behind Apple's gradual shift away from China is rooted in concerns about the resilience of its supply chain. Ongoing trade tensions between Beijing and Washington have emphasized the need to distribute production for critical products.
Indian Prime Minister Narendra Modi's administration has been actively working to strengthen relations with the United States while positioning India as a prominent manufacturing hub. The commencement of iPhone 15 production in Tamil Nadu aligns with this two-pronged agenda.
Insiders suggest that this year's goal revolves around synchronizing shipment schedules from India and China, a challenge that suppliers cautiously believe can be achieved. Due to the sensitivity of this information, sources have requested anonymity as the details are not yet public.
The success of iPhone 15 production in the country will depend on the availability of vital components, most of which are imported. Furthermore, the seamless expansion of production lines at Foxconn's Chennai facility will play a pivotal role in determining the success of this venture, according to the report.
The upcoming iPhone 15, expected to be unveiled around September 12, marks a significant advancement for the device after a three-year interval. Key improvements include a substantial upgrade to the camera system across all models, with the Pro variants set to feature the advanced 3-nanometer A16 processor.
The forthcoming iPhone lineup holds immense importance for Apple's revenue trajectory. The company recently announced its third consecutive quarter of declining sales, attributed to subdued consumer interest in critical markets like the United States, China, and Europe.
Apart from Foxconn, other Apple suppliers in India, including Pegatron Corp. and a Wistron Corp. facility in the process of being acquired by the Tata Group, are also expected to initiate assembly of the iPhone 15, according to sources cited by Bloomberg.
